Brand Development

Establishing what your brand respresents and what your customers expect from you are all part of building your business’s proposition and positioning.  From customer research to designing impactful brand communications, Vivid Marketing Uk has a wealth of expertise to help build your brand and your business.

Your brand tells your customers what you’re all about and and what they can expect from  you.  We have experience of both working with established major brands and developing young brands who need to develop their brand identity and credentials.

From where you communicate, what you say, how your premises look to what identity works best, we work with you at all stages to help your brand deliver and  to differentiate you from the rest.

Brands we have worked with include Kellogg’s, Cadbury’s, Supercook, McCormick Foods (Schwartz/Thai Kitchen) but these are just a few.  We’d be pleased to demonstrate our involvement with many other brands over the years.

Passionate About Delivery!

….We Deliver Marketing Solutions!

Delivering business results for you is what matters the most.  With a broad base of marketing skills from strategy development, delivery of impactful communications campaigns to researching and developing new product propositions, Vivid Mktg can make it happen!  Working with you as either members of your in-house team or as out-sourced managers we work effectively to deadlines, briefs and budgets to make a real difference to your performance.

In an ever-changing business world, Vivid Mktg will ensure you have access to up the minute professional guidance from a qualified and experienced team who are passionately committed to delivering results.

Here are a few ideas of what we can do for you:

 Market Investigation, Audit and Research – to help you understand the dynamics of your market and your competitors

Marketing Planning and Implementation – to help you focus on the most effective activities for your business

Strategy Development – to identify the best routes to success and growth

Company Identity and brand development – to help you differentiate your business and to help your customers be clear about what you represent

Consumer Insight and research – to help understand what makes your customers tick and motivates them to buy from you.

Integrated Communications and Media Planning – to provide help you with targeted campaign design and identify the most effective channels.

 Marketing Collateral – On-line media and printed resources to plan the most effective resources to deliver results for your business.

Licenced Brand Management  - If you don’t own a brand but wish to approach an existing brand-owner to operate under licence, we have experience of building proposals and day to day management to help you benefit from working with a recognised brand

…just to clarify, we’re not designers, but we work with established experts who know they’re stuff and we trust to deliver great work.

 

Full of Bright Ideas!

Business Development Strategy and successful implementation require creative ideas that you can measure.  Your business is unique and the ideas that support it all help to develop future growth and success. We work with our clients to deliver intelligent results-targeted ideas which will generate measurable, impactful success.  Really understanding the needs of your customers and markets is key to developing creative ways to un-lock new opportunities and developing potential growth with them to build future value.

Whether it’s developing new product ideas or creating creative campaigns for impactful PR and communication, we have the professional resources to make a difference.

Please contact us to find out how we can generate effective marketing solutions to help your business grow.  dawn@vividmktg.co.uk

Profit Strategies

Improve your focus to improve your profitability.  Working with Vivid Marketing to deliver your marketing solutions helps you to focus on the core competencies of your business, spending more  time doing what you do best.  We are professionally qualified commercial marketers who understand the importance of getting your marketing activity right.  Whatever your business, understanding your customer base and how they contribute to your business’s profitability is important to making sound commercial decisions.    We’re not just about words and pictures, we understand that the commercial rationale for all business decisions and plans are fundamentally about profit generation.To find about more about Vivid Mktg’s proven expertise in increasing the effectiveness of your marketing activity please contact dawn@vividmktg.co.uk

Marketing Strategies

What are your key objectives? Do you know where you want your business to be in the next 12 months or 2 years?  Have you defined clearly how you will do it, what costs are involved and what resources may be required?

 Whether it’s raising awareness, initiating trial or building customer-value relationships for the long term, Vivid Mktg can provide a range of expertise to help deliver impactful strategy solutions for the future growth of your business.  

Strategies to develop business are by their very nature individual and tailored to each organisation.  Our experience in developing marketing strategies with major brands means we you can expect professional  marketing practice and latest thinking at all times.

Tactical Delivery

After the strategy planning comes the tactical detail.  We will work with you agree the best activities to deliver results and then produce detailed schedules  to measure progress.  Ultimately all activity should be measurable and we will design and agree methods for measurement with you, most suited to the activities.

As professional marketers committed to CPD (Continuing Professional Development) we keep ourselves informed, so that you get the best results and deliver best practice at all times.